Winning Streak for 42 Below Ads
42 Below Vodka’s US advertising campaign won Saatchi & Saatchi New York seven statues at this year’s Clio Awards, including the Grand Clio in the print section. The slew of awards saw Saatchi & Saatchi New York named agency of the year and Saatchi & Saatchi Worldwide, headed by Kevin Roberts, awarded network of the year. In addition, the agency’s worldwide creative director, Australian Bob Isherwood, was honoured with the 2007 lifetime achievement award. The Clio Awards for advertising and design are one of the largest and most respected events in their field. They take place annually in Miami Beach, Florida.
