World’s Finest Fleece

Canterbury-based Escorial Company, in conjunction with CSIRO (Australia’s Government science organisation), has produced the world’s finest bale of wool, registering a fibre diameter of 12.7 microns. “The finest bale up to now was 12.9 micron in raw fibre, which is nowhere near as fine as ours”, says company founder Peter Radford. With $40 million worth of retail trade since its inception in 1994, Escorial wool is used by Italian fashion houses Gucci, Comme des Garcons, Chanel and Louis Vuitton.


Tags: Australian government  Canterbury  Chanel  Comme des Garcons  CSIRO  Escorial Company  Gucci  Louis Vuitton  NZ wool  Peter Radford  

Emilia Wickstead Helping Airline Make an Impression

Emilia Wickstead Helping Airline Make an Impression

Around the globe, airlines and hotels are collaborating with top fashion houses to reshape brand narratives, like Air New Zealand and their partnership with London-based Emilia Wickstead. Condé Nast Traveler’s Caitlin…