Lucy Blakiston’s Insta Page Hugely Popular

Celebrities like Ariana Grande, Bella Hadid, Halle Berry, Reese Witherspoon and Chrissy Teigen are just some of the followers of Lucy Blakiston’s Instagram account, Shit you should care about. Morgane Solignac interviews the 23-year-old for Stuff.

Blakiston, who has been named a semifinalist for the University of Canterbury Young New Zealander of the Year, runs the page out of Blenheim, along with her two school friends, Olivia Mercer and Ruby Edwards, Solignac writes.

In 2018, the three friends had one goal: make the news more accessible, especially for young people. Their Instagram page was a mix of original content and re-shared resources of international politics and social issues.

“We try to find a mix between what is trending and what we think might need some more exposure,” Blakiston says.

The team had clearly hit a nerve, with more than 2.4 million followers. That’s more than New Zealand director, and Oscar winner, Taika Waititi, who has 2.2 millions followers.

Original article by Morgane Solignac, Stuff, February 1, 2021.