Lindsay Lohan in Allbirds Running Shoe Campaign

American actress and entrepreneur Lindsay Lohan is fronting Allbirds new running shoe campaign celebrating the New Zealand-American sustainable brand’s eco-friendly bright pink sneakers.

Lohan stars in the company’s new campaign promoting its new eco-conscious Tree Flyer running sneakers. In the one-minute spot, the Mean Girls star nods to the cult favourite film turned Broadway musical written by Tina Fey, The Hollywood Reporter’s Danielle Directo-Meston writes.

In the advertisement, Lohan chooses a pair of hot pink kicks from a lineup of sneakers and adds, “Well, it is Wednesday,” referring to the famed line uttered by Amanda Seyfried’s Mean Girls character, Karen.

Lohan continues: “[The Tree Flyers] don’t just look cute; they’re made of natural materials – always avoid the plastics.”

Original article by Danielle Directo-Meston, The Hollywood Reporter, June 29, 2022.


Tags: AllBirds  Hollywood Reporter  Lindsay Lohan  

Emilia Wickstead Helping Airline Make an Impression

Emilia Wickstead Helping Airline Make an Impression

Around the globe, airlines and hotels are collaborating with top fashion houses to reshape brand narratives, like Air New Zealand and their partnership with London-based Emilia Wickstead. Condé Nast Traveler’s Caitlin…