Simple literary lines

The New Zealand Book Council is running an advertisement in cinemas throughout the country with a simple message: “Go home, and read a book.” The ad, which rolls after the film credits, was created a few years ago by the Colenso BBDO agency. It reads: “Still here? Wow. You must really love reading. Go home, and read a book.” Earlier this year, the New Zealand Book Council won the Best Big Budget/Big House Book Trailer award at the Moby Awards for Going West by Maurice Gee.


Tags: Cinema advertising  Colenso BBDO  Gallery Cat  Maurice Gee  The New Zealand Book Council  

Behind the Mic with Groundbreaker Rikki Swannell

Behind the Mic with Groundbreaker Rikki Swannell

World Rugby talks to New Zealander Rikki Swannell about becoming the first female lead commentator on the men’s HSBC World Rugby Sevens Series and her life in sports broadcasting. As an experienced…