The New Zealand-based mobile marketing company Hyperfactory, whose clients include Coca-Cola, BlackBerry, Disney, Kraft, L’Oreal and Vodafone, has been bought by Iowa-based media group Meredith Corporation, publisher of Family Circle and Successful Farming, for…
Rich Frank, former president of both Walt Disney Studios and Paramount Television Group, has invested in NZ mobile marketing agency The Hyperfactory. He joins 42 Below vodka’s founder and chairman, Geoff Ross and Grant Baker, and Paul…
More Hyperfactory innovation. Popular NZ dance music radio station – GeorgeFM – has introduced a streaming SMS system to interact with their audience. Listeners can now text their requests, queries, and feedback directly to the…
SMS sun-safety – who says cell-phones are bad for your health? As the Kiwi summer heats up Auckland’s Hyperfactory, in partnership with telco Vodafone and cosmetics company Nivea has developed a short-message service advising cellphone users of…
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