Evans Provides Edge Perspective

Laurence Evans has taken a top position with Edelman, the world’s largest independent public relations company. Evans has been appointed president of Edelman’s full-service research firm – StrategyOne – whose client list includes Unilever, Wal-Mart and Wrigley’s. “StrategyOne has a track record of developing research that informs and evaluates some of the most successful communications and marketing campaigns of recent years,” says Evans. “I am pleased to be leading the firm.” The Canterbury University graduate has previously worked for top US research firm Penn, Schoen & Berland Associates and Caltex Corporation.


Tags: Caltex Corporation  Edelman  Laurence Evans  Penn  Schoen & Berland Associates  StrategyOne  Unilever  United States  University of Canterbury  Wal-Mart  Wrigley's  

Inside New Zealand’s Clean Green Beauty Scene

Inside New Zealand’s Clean Green Beauty Scene

Kaeā, founded by conservationist Suzan Craig, is one of a handful of sustainable skincare brands to come out of New Zealand in recent years. Financial Times contribution editor Jessica Beresford interviews…