NZ Police Get Tech Savvy

More than 6,000 New Zealand police officers are getting an iPhone, writes Louis Bedigian in Forbes. Almost 4000 of these officers will also receive an iPad. The deal is ‘the most lucrative Apple has announced since Home Depot announced that it planned to dump BlackBerry for the iPhone. The New Zealand police will initially spend $4.3 million to fund the initiative over the next three months. They expect to spend as much as $159 million in operating expenditure in the next 10 years’, says Forbes. The magazine notes that ‘these corporate and government orders are very important to [Apple’s] long-term success. They help strengthen the brand and ensure that the iPhone will receive great exposure on a corporate level.’


Tags: Apple  Black Berry  Forbes Magazine  Home Depot  iPhone  Louis Bedigian  NZ police  

Emilia Wickstead Helping Airline Make an Impression

Emilia Wickstead Helping Airline Make an Impression

Around the globe, airlines and hotels are collaborating with top fashion houses to reshape brand narratives, like Air New Zealand and their partnership with London-based Emilia Wickstead. Condé Nast Traveler’s Caitlin…