Emotional rescue:

Kevin Roberts demonstrates the sharpness of his edge at Conference in San Francisco “Shielded all in black, wielding his New Zealand accent as a sword, the Saatchi & Saatchi CEO launched a tirade on Tuesday at Ad:Tech World San Francisco aimed at “The Cluetrain Manifesto” and all things “e”. “I believe in storytelling. I believe in seduction” he said.”


Tags: Ad:Tech World San Francisco  ClickZ  Cluetrain Manifesto  Kevin Roberts  Saatchi & Saatchi  San Francisco