Air New Zealand Brings Passengers to Middle-earth

Air New Zealand’s latest short-film sees the airline embrace the magic and whimsy that comes with Middle-earth, with airline crew and airport ground staff sporting features that might only be found in Tolkien’s fanciful land; or perhaps they can be found in New Zealand. One of the film’s stars, Dean O’Gorman, also features.

The Air New Zealand campaign aims to show travellers that “Middle-Earth” is only a short hop away from long-haul destinations such as London, Shanghai, Los Angeles, Vancouver, Hong Kong and Tokyo.

It is the latest Hobbit-themed promotion from the carrier which has also featured Middle-earth inhabitants in an onboard safety video, on the side the side of its planes (pictured).

Tags: Air New Zealand  Dean O’Gorman  Telegraph (The)  The Hobbit  

The New York Times Sends the World to Northland

The New York Times Sends the World to Northland

In Northland, “cultural lessons await, as do hot springs where visitors can recharge body and soul,” according to Daniel Scheffler writing for The New York Times. The region is included in…