Velocity is Everything

Business leaders have things the wrong way round according to New Zealand-based Kevin Roberts, chief executive worldwide of Saatchi & Saatchi. They spend far too much time assessing information and making decisions, and far too little actually making things happen. “Execution is everything. Velocity is everything,” Roberts says. “In this world where things happen overnight, strategy is dead,” he said at a recent Institute of Directors event. “The more time you spend on strategy, the more time you spend on competitors eating your lunch.”


Tags: Kevin Roberts  Saatchi & Saatchi  Sunday Times  

Emilia Wickstead Helping Airline Make an Impression

Emilia Wickstead Helping Airline Make an Impression

Around the globe, airlines and hotels are collaborating with top fashion houses to reshape brand narratives, like Air New Zealand and their partnership with London-based Emilia Wickstead. Condé Nast Traveler’s Caitlin…