Global edge-sposure

Premier NZ vodka label, 42 Below, has made further inroads to the global market, acquiring a key distributor in Australia with Carlton and United Beverages (CUB) and purchasing the US direct sales company Collinsville Securities Limited for US$1.296m. In other news, 42 Below was recently announced as principal sponsor of the Creative NZ commissioned exhibition, ‘The Fundamental Practice’ by et al., for the 2005 Venice Biennale.