Books come to life

Colenso BBDO are behind a stop-motion animated film developed for the New Zealand Book Council called Going West, which was created by UK design team Andersen M Studio and launched on YouTube in November aiming to “promote and inspire the love of reading and books”. Entertainment Weekly’s Thom Geier writes: “Trust me, it’s worth two minutes of your time.” “Try doing that with a Kindle! Electronic readers may be popular, and they may even shrink my cumbersome wallful of literary treasures into a single portable hand-held device. But the book remains a pretty efficient content-delivery system that’s served us well for centuries.” Auckland-based actor Craig Walsh-Wrightson is the film’s narrator, reading a passage from Maurice Gee’s 1993 novel Going West.